Who We Are

Misunderstood isn’t just a clothing label — it’s a movement for the unapologetically real.
We create streetwear that speaks for the ones who feel too much, think too deep, and live life on their own terms.

Born in India, designed for the world — our pieces blend comfort, emotion, and bold expression. Every drop is a reminder that you don’t need to explain yourself to anyone. You’re not lost. You’re just Misunderstood.

What We Stand For

• Authenticity Over Approval
  We don’t chase trends — we build meaning. Every design starts with a story, a feeling, or a thought that refuses to stay quiet.
   
• Expression Through Style
  We believe clothes can be louder than words. Our hoodies, tees, and accessories are designed to be worn like armor — for those who live unfiltered.
   
• Comfort Without Compromise
  Crafted with premium fabrics and meticulous detailing, our fits are made to feel as good as they look — because comfort is confidence.
   

The Idea Behind the Name

Everyone’s been called “too much” or “not enough” at some point.
We took that label — Misunderstood — and turned it into our identity.
It’s not a weakness. It’s a badge of strength for everyone who refuses to be defined by the crowd.

What Makes Us Different

• Emotionally charged, thought-provoking designs
   
• Oversized, gender-neutral silhouettes for expressive streetwear lovers
   
• Limited drops — every piece feels like a collector’s item
   
• Made in India, inspired by global street culture
   

We’re not here to blend in. We’re here to stand out — quietly or loudly, but always authentically.

Our Promise

We don’t just make clothes.
We make statements — stitched in self-expression and designed for misfits, dreamers, and thinkers who move to their own rhythm.

Because in a world that wants you to fit in, being misunderstood is power.

Join the Movement

Wear your story.
💬 Because the world might not get you — but we do.